NewSketch — align on structure before you build

Cursor is for engineering.
Propane is for product.

Your product stack belongs to the last era. Welcome to the agentic one.

Propane customer intelligence platform — mobile view

Code ships in hours now. But the thinking behind it still lives in static docs, fragmented tools, and tabs you forgot you had open. Propane brings the full process into one canvas.

Collect step — customer signals unified from every tool into one layer

01. COLLECT

Everything in one place, every signal from every tool pulled into one layer. Profiles for every company, customer, and user built for you.

Understand step — prioritized insights on what to build next

02. UNDERSTAND

Clarity on what to build, tied to real segments and real revenue. What to build next. Which segments need attention. Where opportunity is.

Align step — team and agents synced on a shared product canvas

03. ALIGN

Your whole team seeing the same thing, humans and agents aligned around the same context, the same signals, and the same decisions.

Ship step — living spec handed off to coding agents

04. SHIP

Ship it and learn from it, your canvas becomes a living spec ready for any agent. What gets shipped feeds back into your signals.

The product workspace built for an agentic world.

01.

Stop hunting for data. Your full picture lives across too many tools. Not anymore. Every signal in one place. Connect your stack and go.

  • 01.1

    Native integrations and MCP support. If you use it, it connects.

  • 01.2

    Profiles for every company, customer, and user built automatically.

  • 01.3

    Segment by ICP, revenue, or whatever matters to you.

Propane integrations view connecting customer data sources in one layer

02.

Know what to build next. Your customers are telling you what to build. Across tickets, calls, and usage. We surface it.

  • 02.1

    Your data and customers—not a generic model.

  • 02.2

    Your ICP, your lens. Everything scored and prioritized through it.

  • 02.3

    Not dashboards. Decisions you can act on this week.

Customer signals dashboard highlighting what to build next

03.

Get aligned. Stay aligned. You know what to build. Now make it visible. Canvas connected to live data. Every claim traces back to a real signal.

  • 03.1

    Connected to live signals. Your data is already there.

  • 03.2

    Spaces for each product area. Context carries forward.

  • 03.3

    Multiplayer from day one. Team, stakeholders, agents.

Propane product canvas for team alignment on live customer context

04.

From canvas to code. No translation. Your coding agent connects to Propane and builds from the living spec. The loop closes itself.

Give your agent the canvas. No briefing, no setup.

Give your agent the canvas. No briefing, no setup.

Agents review, ask the right questions, and surface what's missing.

Agents review, ask the right questions, and surface what's missing.

Your agent queries Propane for any insight. No pipelines needed.

Your agent queries Propane for any insight. No pipelines needed.

Send to Cursor, Lovable, or Bolt and watch it get built.

Send to Cursor, Lovable, or Bolt and watch it get built.

Powered byIntelligence Engine™

The operating system behind your product process. Every signal and decision your team has ever made, stored and connected.

Your entire product history in one place. Nothing gets lost.

When new data comes in, it automatically connects to what your team already decided.

Every agent your team uses works from the same intelligence layer.

It runs in the background. You open Propane and it already knows what happened overnight.

Pricing

Start free.
Scale when you're ready.

Free

€0— no card required

The full canvas for growing product companies. Unlimited users, no restrictions, from day one.

What's included

  • Full canvas access — up and running in minutes
  • Unlimited users and Spaces
  • Real-time collaboration
  • Coding agents and MCP ready
  • Enterprise security
  • Community support via Slack

Growth

€199/mo + usage

You started with the canvas. Now plug in your stack and let Propane run your product intelligence 24/7.

Everything in Free, plus:

Unlimited integrations
Context layer (signals, memory, storage)
Custom agents (actions)
Competitor & market monitoring (coming soon)
Founder onboarding
Dedicated support
Scrive

Yes, finally. Real-time data with unlimited context and barely any setup. This is the Cursor moment for customer intelligence, Propane is exactly what product companies need.

Jarek Owczarek

Jarek Owczarek

VP Product, Contract Management & AI

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