The Propane Manifesto

The customer intelligence stack is broken.

Surveys, dashboards, CRMs, call records, user research platforms, and stitched-together CDPs promised clarity. Instead, they delivered silos, noise, and guesswork. Teams debate endlessly, chase dashboards, and still guess what customers want. Every company is drowning in data yet starving for truth.

We’ve spent a decade building modern products and living the chaos behind them.

We’ve guessed, patched, and missed — just like everyone else.
That’s why we’re building this for ourselves first, and for every builder who’s been there.

Why now?

The way customers interact with AI has changed everything. Expectations are rising, patience is shrinking, and the speed of shipping defines who grows and who falls behind.AI, agents, and connective infrastructure have changed what is possible. For the first time, customer intelligence can be always on, always actionable, and always one step away. Lean teams can now move as fast as the market demands. The moat is no longer just code or capital. The moat is customer obsession

This is why we built Propane.

A system where we observe and unify data, build context and understanding, and enable teams to act as one team, one system, one network of agents. A system that works with you, for you, and on your behalf.
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- Propane is the future operating system for customer intelligence for modern product companies

Made with love for the craft, and respect for the people we serve.

John & Dennis, Founders